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| Best Seller  | Rapala DT 20 Metal Crankbait SKU - 205336 The Rapala DT (Dives-To) Series Metal 20 crankbaits, dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from balsa wood combined with carefully placed internal weights, tapered fuselage... ... more
Rapala DT 20 Metal Crankbait SKU - 205336 The Rapala DT (Dives-To) Series Metal 20 crankbaits, dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from balsa wood combined with carefully placed internal weights, tapered fuselage... | go to store |
 | Rapala DT 20 Metal Crankbait SKU - 388590 The Rapala DT (Dives-To) Series Metal 20 crankbaits, dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from balsa wood combined with carefully placed internal weights, tapered fuselage... ... more
Rapala DT 20 Metal Crankbait SKU - 388590 The Rapala DT (Dives-To) Series Metal 20 crankbaits, dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from balsa wood combined with carefully placed internal weights, tapered fuselage... | go to store |
| Best Seller  | Rapala DT 20 Metal Crankbait SKU - 223403 The Rapala DT (Dives-To) Series Metal 20 crankbaits, dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from balsa wood combined with carefully placed internal weights, tapered fuselage... ... more
Rapala DT 20 Metal Crankbait SKU - 223403 The Rapala DT (Dives-To) Series Metal 20 crankbaits, dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from balsa wood combined with carefully placed internal weights, tapered fuselage... | go to store |
 | Rapala DT 20 Metal Crankbait SKU - 469184 The Rapala DT (Dives-To) Series Metal 20 crankbaits, dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from balsa wood combined with carefully placed internal weights, tapered fuselage... ... more
Rapala DT 20 Metal Crankbait SKU - 469184 The Rapala DT (Dives-To) Series Metal 20 crankbaits, dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from balsa wood combined with carefully placed internal weights, tapered fuselage... | go to store |
 | Rapala DT 20 Metal Crankbait SKU - 416556 The Rapala DT (Dives-To) Series Metal 20 crankbaits, dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from balsa wood combined with carefully placed internal weights, tapered fuselage... ... more
Rapala DT 20 Metal Crankbait SKU - 416556 The Rapala DT (Dives-To) Series Metal 20 crankbaits, dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from balsa wood combined with carefully placed internal weights, tapered fuselage... | go to store |
 | Rapala DT 20 Metal Crankbait SKU - 907120 The Rapala DT (Dives-To) Series Metal 20 crankbaits, dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from balsa wood combined with carefully placed internal weights, tapered fuselage... ... more
Rapala DT 20 Metal Crankbait SKU - 907120 The Rapala DT (Dives-To) Series Metal 20 crankbaits, dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from balsa wood combined with carefully placed internal weights, tapered fuselage... | go to store |
 | Strike King Tour Grade Tungsten Weights SKU - 904754 The Strike King Tour Grade Tungsten Weights are insert-free, designed to not fray your line, have an incredible durable paint coating and will increase your catch-rate. The Tungsten Weights' boat-tail/weight forward shape allow the weights to easily... ... more
Strike King Tour Grade Tungsten Weights SKU - 904754 The Strike King Tour Grade Tungsten Weights are insert-free, designed to not fray your line, have an incredible durable paint coating and will increase your catch-rate. The Tungsten Weights' boat-tail/weight forward shape allow the weights to easily... | go to store |
 | Rapala DT 20 Metal Crankbait SKU - 846955 The Rapala DT (Dives-To) Series Metal 20 crankbaits, dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from balsa wood combined with carefully placed internal weights, tapered fuselage... ... more
Rapala DT 20 Metal Crankbait SKU - 846955 The Rapala DT (Dives-To) Series Metal 20 crankbaits, dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from balsa wood combined with carefully placed internal weights, tapered fuselage... | go to store |
 | Strike King Rage Swimmer SKU - 128458 Designed to provoke an immediate reaction, the Strike King Rage Swimmer looks great out of the water, and even better below the surface. Its sleek nose cone and softly ribbed body closely replicate the contours found in nature, and its thin,... ... more
Strike King Rage Swimmer SKU - 128458 Designed to provoke an immediate reaction, the Strike King Rage Swimmer looks great out of the water, and even better below the surface. Its sleek nose cone and softly ribbed body closely replicate the contours found in nature, and its thin,... | go to store |
 | Strike King Red Eyed Shad Lipless Crankbait SKU - 102657 The Strike King Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eye Shad has incredible action and features some awesome paint jobs, premium hooks, 3D eyes and free floating... ... more
Strike King Red Eyed Shad Lipless Crankbait SKU - 102657 The Strike King Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eye Shad has incredible action and features some awesome paint jobs, premium hooks, 3D eyes and free floating... | go to store |
 | Norman Deep Little N Crankbait SKU - 125974 The Norman Deep Little N is a legendary Classic-winning lure that hunts in the 9-to-12 foot range. With a medium wobble, the DLN triggers strikes whether its slow rolled or burned in. A classic medium diver, the Deep Little N hits that 9-12 foot... ... more
Norman Deep Little N Crankbait SKU - 125974 The Norman Deep Little N is a legendary Classic-winning lure that hunts in the 9-to-12 foot range. With a medium wobble, the DLN triggers strikes whether its slow rolled or burned in. A classic medium diver, the Deep Little N hits that 9-12 foot... | go to store |
 | Strike King Pro-Model 6XD Crankbait SKU - 146258 It's easy to see why Strike King Pro-Model XD Series crankbaits are so popular with the pros. The large-bodied (6XD), extra-deep diving crankbaits feature a unique curved bill and balance that creates a steep dive angle, allowing them to dive deeper... ... more
Strike King Pro-Model 6XD Crankbait SKU - 146258 It's easy to see why Strike King Pro-Model XD Series crankbaits are so popular with the pros. The large-bodied (6XD), extra-deep diving crankbaits feature a unique curved bill and balance that creates a steep dive angle, allowing them to dive deeper... | go to store |
 | Rapala DT Series Crankbait SKU - 167207 The Rapala DT (Dives-To) series of crankbaits dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from the top seven percent of balsa wood, this consistently perfect wood combined with... ... more
Rapala DT Series Crankbait SKU - 167207 The Rapala DT (Dives-To) series of crankbaits dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from the top seven percent of balsa wood, this consistently perfect wood combined with... | go to store |
 | Strike King Lil' Mr Money Colorado Indiana Spinnerbait SKU - 142323 The Strike King Lil Mr. Money Spinnerbait delivers a scaled down presentation perfect for tough fishing conditions and matching the hatch with smaller bait fish. It features a large Indiana blade for a great combination of pull and flash, as well... ... more
Strike King Lil' Mr Money Colorado Indiana Spinnerbait SKU - 142323 The Strike King Lil Mr. Money Spinnerbait delivers a scaled down presentation perfect for tough fishing conditions and matching the hatch with smaller bait fish. It features a large Indiana blade for a great combination of pull and flash, as well... | go to store |
 | Strike King Pro-Model 6XD Crankbait SKU - 215748 It's easy to see why Strike King Pro-Model XD Series crankbaits are so popular with the pros. The large-bodied (6XD), extra-deep diving crankbaits feature a unique curved bill and balance that creates a steep dive angle, allowing them to dive deeper... ... more
Strike King Pro-Model 6XD Crankbait SKU - 215748 It's easy to see why Strike King Pro-Model XD Series crankbaits are so popular with the pros. The large-bodied (6XD), extra-deep diving crankbaits feature a unique curved bill and balance that creates a steep dive angle, allowing them to dive deeper... | go to store |
 | SPRO RkCrawler Crankbait SKU - 212396 The SPRO RkCrawler 55 crankbait was designed by B.A.S.S. Elite Series Angler Mike McClelland to have a wide wobbling hunting action. It's ability to bounce off cover like no other crankbaits triggers aggressive strikes. Just hit the rocks and the... ... more
SPRO RkCrawler Crankbait SKU - 212396 The SPRO RkCrawler 55 crankbait was designed by B.A.S.S. Elite Series Angler Mike McClelland to have a wide wobbling hunting action. It's ability to bounce off cover like no other crankbaits triggers aggressive strikes. Just hit the rocks and the... | $11.09 $8.79 go to store |
 | Strike King Rage Cut-R Worm SKU - 211258 Each Strike King Rage Tail lure has a unique and exclusive tail design and is engineered like no other soft plastic bait. Each is designed with a specific purpose and uses customized hi-grade plastics for superior action. You won't believe the... ... more
Strike King Rage Cut-R Worm SKU - 211258 Each Strike King Rage Tail lure has a unique and exclusive tail design and is engineered like no other soft plastic bait. Each is designed with a specific purpose and uses customized hi-grade plastics for superior action. You won't believe the... | go to store |
 | Strike King Pro-Model 5XD Crankbait SKU - 193266 It's easy to see why Strike King Pro-Model XD Series crankbaits are so popular with the pros. The medium-bodied 5XD, extra-deep diving crankbait feature a unique curved bill and balance that creates a steep dive angle, allowing them to dive deeper... ... more
Strike King Pro-Model 5XD Crankbait SKU - 193266 It's easy to see why Strike King Pro-Model XD Series crankbaits are so popular with the pros. The medium-bodied 5XD, extra-deep diving crankbait feature a unique curved bill and balance that creates a steep dive angle, allowing them to dive deeper... | go to store |
 | Strike King Rage Swimmer SKU - 209337 Designed to provoke an immediate reaction, the Strike King Rage Swimmer looks great out of the water, and even better below the surface. Its sleek nose cone and softly ribbed body closely replicate the contours found in nature, and its thin,... ... more
Strike King Rage Swimmer SKU - 209337 Designed to provoke an immediate reaction, the Strike King Rage Swimmer looks great out of the water, and even better below the surface. Its sleek nose cone and softly ribbed body closely replicate the contours found in nature, and its thin,... | go to store |
 | Strike King Red Eyed Shad Lipless Crankbait SKU - 286346 The Strike King Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eye Shad has incredible action and features some awesome paint jobs, premium hooks, 3D eyes and free floating... ... more
Strike King Red Eyed Shad Lipless Crankbait SKU - 286346 The Strike King Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eye Shad has incredible action and features some awesome paint jobs, premium hooks, 3D eyes and free floating... | go to store |
 | Rapala DT Series Crankbait SKU - 280555 The Rapala DT (Dives-To) series of crankbaits dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from the top seven percent of balsa wood, this consistently perfect wood combined with... ... more
Rapala DT Series Crankbait SKU - 280555 The Rapala DT (Dives-To) series of crankbaits dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from the top seven percent of balsa wood, this consistently perfect wood combined with... | go to store |
 | Strike King KVD Square Bill Crankbait SKU - 278238 Designed to the specifications of BassMaster's Classic Champ Kevin VanDam. Perfect for shallow water power fishing. The square bill design and unique action will constantly wander with erratic action while still running true. It also helps deflect... ... more
Strike King KVD Square Bill Crankbait SKU - 278238 Designed to the specifications of BassMaster's Classic Champ Kevin VanDam. Perfect for shallow water power fishing. The square bill design and unique action will constantly wander with erratic action while still running true. It also helps deflect... | go to store |
 | Strike King Rage Baby Menace SKU - 245055 The Strike King Rage Tail Twin Tail Menace Grub is a soft plastic double-tail grub with an attitude! Bass are helpless to resist its 3 crazy tail action, even at slow fall or retrieve speeds. Use the Rage Twin Tail Menace Grub as a jig trailer, on a... ... more
Strike King Rage Baby Menace SKU - 245055 The Strike King Rage Tail Twin Tail Menace Grub is a soft plastic double-tail grub with an attitude! Bass are helpless to resist its 3 crazy tail action, even at slow fall or retrieve speeds. Use the Rage Twin Tail Menace Grub as a jig trailer, on a... | go to store |
 | Strike King Rage Craw SKU - 257853 If the waters you're fishing call for craws, toss in the Strike King Rage Tail Craw and watch the water boil in a violent frenzy! Exclusive design features 2 realistic pincers and a long, slender body engineered to create lots of turbulence. For... ... more
Strike King Rage Craw SKU - 257853 If the waters you're fishing call for craws, toss in the Strike King Rage Tail Craw and watch the water boil in a violent frenzy! Exclusive design features 2 realistic pincers and a long, slender body engineered to create lots of turbulence. For... | go to store |
 | Rapala DT Series Crankbait SKU - 319681 The Rapala DT (Dives-To) series of crankbaits dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from the top seven percent of balsa wood, this consistently perfect wood combined with... ... more
Rapala DT Series Crankbait SKU - 319681 The Rapala DT (Dives-To) series of crankbaits dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from the top seven percent of balsa wood, this consistently perfect wood combined with... | go to store |
 | Strike King Rage Bug SKU - 325066 The Strike King Rage Bug is designed to be used behind the DB Structure Head, but it's great as a flipping or creature bait, too. The Rage Bug features flanges for consistent, subtle action even at very slow speeds.FeaturesStrike King Soft BaitsFor... ... more
Strike King Rage Bug SKU - 325066 The Strike King Rage Bug is designed to be used behind the DB Structure Head, but it's great as a flipping or creature bait, too. The Rage Bug features flanges for consistent, subtle action even at very slow speeds.FeaturesStrike King Soft BaitsFor... | go to store |
 | Strike King Pro-Model 3XD Crankbait SKU - 377555 Hardy construction, lifelike eyes, and ultra sharp hooks make the Strike King 3XD Series Pro-Model Crankbait a go-to lure for all bassin' situations, and the colors are hard to beatthere's a pattern to match any type of forage! From their striking... ... more
Strike King Pro-Model 3XD Crankbait SKU - 377555 Hardy construction, lifelike eyes, and ultra sharp hooks make the Strike King 3XD Series Pro-Model Crankbait a go-to lure for all bassin' situations, and the colors are hard to beatthere's a pattern to match any type of forage! From their striking... | go to store |
 | Strike King Red Eyed Shad Lipless Crankbait SKU - 262599 The Strike King Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eye Shad has incredible action and features some awesome paint jobs, premium hooks, 3D eyes and free floating... ... more
Strike King Red Eyed Shad Lipless Crankbait SKU - 262599 The Strike King Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eye Shad has incredible action and features some awesome paint jobs, premium hooks, 3D eyes and free floating... | go to store |
 | Strike King Rage Swimmer SKU - 246858 Designed to provoke an immediate reaction, the Strike King Rage Swimmer looks great out of the water, and even better below the surface. Its sleek nose cone and softly ribbed body closely replicate the contours found in nature, and its thin,... ... more
Strike King Rage Swimmer SKU - 246858 Designed to provoke an immediate reaction, the Strike King Rage Swimmer looks great out of the water, and even better below the surface. Its sleek nose cone and softly ribbed body closely replicate the contours found in nature, and its thin,... | go to store |
 | SPRO RkCrawler Crankbait SKU - 244561 The SPRO RkCrawler 55 crankbait was designed by B.A.S.S. Elite Series Angler Mike McClelland to have a wide wobbling hunting action. It's ability to bounce off cover like no other crankbaits triggers aggressive strikes. Just hit the rocks and the... ... more
SPRO RkCrawler Crankbait SKU - 244561 The SPRO RkCrawler 55 crankbait was designed by B.A.S.S. Elite Series Angler Mike McClelland to have a wide wobbling hunting action. It's ability to bounce off cover like no other crankbaits triggers aggressive strikes. Just hit the rocks and the... | $11.09 $8.79 go to store |
 | Rapala DT Series Crankbait SKU - 370021 The Rapala DT (Dives-To) series of crankbaits dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from the top seven percent of balsa wood, this consistently perfect wood combined with... ... more
Rapala DT Series Crankbait SKU - 370021 The Rapala DT (Dives-To) series of crankbaits dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from the top seven percent of balsa wood, this consistently perfect wood combined with... | go to store |
 | Strike King Rage Cut-R Worm SKU - 286130 Each Strike King Rage Tail lure has a unique and exclusive tail design and is engineered like no other soft plastic bait. Each is designed with a specific purpose and uses customized hi-grade plastics for superior action. You won't believe the... ... more
Strike King Rage Cut-R Worm SKU - 286130 Each Strike King Rage Tail lure has a unique and exclusive tail design and is engineered like no other soft plastic bait. Each is designed with a specific purpose and uses customized hi-grade plastics for superior action. You won't believe the... | go to store |
 | Strike King KVD Square Bill Crankbait SKU - 296154 Designed to the specifications of BassMaster's Classic Champ Kevin VanDam. Perfect for shallow water power fishing. The square bill design and unique action will constantly wander with erratic action while still running true. It also helps deflect... ... more
Strike King KVD Square Bill Crankbait SKU - 296154 Designed to the specifications of BassMaster's Classic Champ Kevin VanDam. Perfect for shallow water power fishing. The square bill design and unique action will constantly wander with erratic action while still running true. It also helps deflect... | go to store |
 | Strike King KVD Square Bill Crankbait SKU - 374029 Designed to the specifications of BassMaster's Classic Champ Kevin VanDam. Perfect for shallow water power fishing. The square bill design and unique action will constantly wander with erratic action while still running true. It also helps deflect... ... more
Strike King KVD Square Bill Crankbait SKU - 374029 Designed to the specifications of BassMaster's Classic Champ Kevin VanDam. Perfect for shallow water power fishing. The square bill design and unique action will constantly wander with erratic action while still running true. It also helps deflect... | go to store |
 | Strike King KVD Square Bill Crankbait SKU - 306044 Designed to the specifications of BassMaster's Classic Champ Kevin VanDam. Perfect for shallow water power fishing. The square bill design and unique action will constantly wander with erratic action while still running true. It also helps deflect... ... more
Strike King KVD Square Bill Crankbait SKU - 306044 Designed to the specifications of BassMaster's Classic Champ Kevin VanDam. Perfect for shallow water power fishing. The square bill design and unique action will constantly wander with erratic action while still running true. It also helps deflect... | go to store |
 | Strike King Red Eyed Shad Lipless Crankbait SKU - 330344 The Strike King Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eye Shad has incredible action and features some awesome paint jobs, premium hooks, 3D eyes and free floating... ... more
Strike King Red Eyed Shad Lipless Crankbait SKU - 330344 The Strike King Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eye Shad has incredible action and features some awesome paint jobs, premium hooks, 3D eyes and free floating... | go to store |
 | Rapala DT Series Crankbait SKU - 294409 The Rapala DT (Dives-To) series of crankbaits dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from the top seven percent of balsa wood, this consistently perfect wood combined with... ... more
Rapala DT Series Crankbait SKU - 294409 The Rapala DT (Dives-To) series of crankbaits dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from the top seven percent of balsa wood, this consistently perfect wood combined with... | go to store |
 | Strike King KVD 2.5 Wake Bait Crankbait SKU - 286711 The 2.5 Wake is built off the very popular KVD 2.5 Squarebill design that anglers love. The difference is the unique bill design that is angled so the bait wakes the surface of the water instead of diving. The 2.5 Wake is designed where it can be... ... more
Strike King KVD 2.5 Wake Bait Crankbait SKU - 286711 The 2.5 Wake is built off the very popular KVD 2.5 Squarebill design that anglers love. The difference is the unique bill design that is angled so the bait wakes the surface of the water instead of diving. The 2.5 Wake is designed where it can be... | go to store |
 | Strike King Pro-Model 6XD Crankbait SKU - 328559 It's easy to see why Strike King Pro-Model XD Series crankbaits are so popular with the pros. The large-bodied (6XD), extra-deep diving crankbaits feature a unique curved bill and balance that creates a steep dive angle, allowing them to dive deeper... ... more
Strike King Pro-Model 6XD Crankbait SKU - 328559 It's easy to see why Strike King Pro-Model XD Series crankbaits are so popular with the pros. The large-bodied (6XD), extra-deep diving crankbaits feature a unique curved bill and balance that creates a steep dive angle, allowing them to dive deeper... | go to store |
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