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| Best Seller  | The PowerBait Gilly is Pro Designed by Bassmaster Classic Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy crushing on strikes and helps... ... more
The PowerBait Gilly is Pro Designed by Bassmaster Classic Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy crushing on strikes and helps... | go to store |
 | The PowerBait Gilly is Pro Designed by Bassmaster Classic Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy crushing on strikes and helps... ... more
The PowerBait Gilly is Pro Designed by Bassmaster Classic Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy crushing on strikes and helps... | go to store |
| Best Seller  | The PowerBait Gilly is Pro Designed by Bassmaster Classic Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy crushing on strikes and helps... ... more
The PowerBait Gilly is Pro Designed by Bassmaster Classic Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy crushing on strikes and helps... | go to store |
 | The PowerBait Gilly is Pro Designed by Bassmaster Classic Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy crushing on strikes and helps... ... more
The PowerBait Gilly is Pro Designed by Bassmaster Classic Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy crushing on strikes and helps... | go to store |
 | Berkley PowerBait Saltwater Gillydine Berkley reimagined the award-winning Gilly in a new streamlined baitfish profile with a natural presentation in shape, color, and action, the Saltwater Gillydine. The hollow head allows for easy crushing on strikes and helps to orient the bait in an... ... more
Berkley PowerBait Saltwater Gillydine Berkley reimagined the award-winning Gilly in a new streamlined baitfish profile with a natural presentation in shape, color, and action, the Saltwater Gillydine. The hollow head allows for easy crushing on strikes and helps to orient the bait in an... | go to store |
 | Berkley PowerBait Saltwater Gillydine Berkley reimagined the award-winning Gilly in a new streamlined baitfish profile with a natural presentation in shape, color, and action, the Saltwater Gillydine. The hollow head allows for easy crushing on strikes and helps to orient the bait in an... ... more
Berkley PowerBait Saltwater Gillydine Berkley reimagined the award-winning Gilly in a new streamlined baitfish profile with a natural presentation in shape, color, and action, the Saltwater Gillydine. The hollow head allows for easy crushing on strikes and helps to orient the bait in an... | go to store |
 | Berkley PowerBait Saltwater Gillydine Berkley reimagined the award-winning Gilly in a new streamlined baitfish profile with a natural presentation in shape, color, and action, the Saltwater Gillydine. The hollow head allows for easy crushing on strikes and helps to orient the bait in an... ... more
Berkley PowerBait Saltwater Gillydine Berkley reimagined the award-winning Gilly in a new streamlined baitfish profile with a natural presentation in shape, color, and action, the Saltwater Gillydine. The hollow head allows for easy crushing on strikes and helps to orient the bait in an... | go to store |
 | Berkley PowerBait Saltwater Gillydine Berkley reimagined the award-winning Gilly in a new streamlined baitfish profile with a natural presentation in shape, color, and action, the Saltwater Gillydine. The hollow head allows for easy crushing on strikes and helps to orient the bait in an... ... more
Berkley PowerBait Saltwater Gillydine Berkley reimagined the award-winning Gilly in a new streamlined baitfish profile with a natural presentation in shape, color, and action, the Saltwater Gillydine. The hollow head allows for easy crushing on strikes and helps to orient the bait in an... | go to store |
 | Berkley PowerBait MaxScent The General The Berkley PowerBait MaxScent The General Soft Stickbait is a standard in soft plastics for bass fishing. Rig it just about any way--on a shaky head or swinghead jig, weightless on a Texas or Wacky Rig, on a Carolina Rig--there is really no wrong way... ... more
Berkley PowerBait MaxScent The General The Berkley PowerBait MaxScent The General Soft Stickbait is a standard in soft plastics for bass fishing. Rig it just about any way--on a shaky head or swinghead jig, weightless on a Texas or Wacky Rig, on a Carolina Rig--there is really no wrong way... | go to store |
 | Designed by pro angler Skeet Reese, the Berkley PowerBait The Deal features a high sided shad profile that adds bulk and presence. Its super high action tails mimic fleeing baitfish and amp up the action of your bladed jig. Perfect for rigging as a... ... more
Designed by pro angler Skeet Reese, the Berkley PowerBait The Deal features a high sided shad profile that adds bulk and presence. Its super high action tails mimic fleeing baitfish and amp up the action of your bladed jig. Perfect for rigging as a... | go to store |
 | Berkley PowerBait Power Switch Purpose-Built for Forward Facing Sonar - The Power Switch gives you the control to “switch” or react to the fish or structure you see whenever and however you want.When a fish is located using forward facing sonar, the clock starts ticking. You need to... ... more
Berkley PowerBait Power Switch Purpose-Built for Forward Facing Sonar - The Power Switch gives you the control to “switch” or react to the fish or structure you see whenever and however you want.When a fish is located using forward facing sonar, the clock starts ticking. You need to... | go to store |
 | Berkley PowerBait The Champ Minnow Berkley PowerBait's The Champ Minnow was designed by two time Bassmaster Classic winner Jordan Lee. The Berkley PowerBait The Champ Minnow features a lifelike profile and high-definition colors that mimic real bait. Its anatomically correct tail mimics... ... more
Berkley PowerBait The Champ Minnow Berkley PowerBait's The Champ Minnow was designed by two time Bassmaster Classic winner Jordan Lee. The Berkley PowerBait The Champ Minnow features a lifelike profile and high-definition colors that mimic real bait. Its anatomically correct tail mimics... | go to store |
 | Berkley PowerBait MaxScent The General The Berkley PowerBait MaxScent The General Soft Stickbait is a standard in soft plastics for bass fishing. Rig it just about any way--on a shaky head or swinghead jig, weightless on a Texas or Wacky Rig, on a Carolina Rig--there is really no wrong way... ... more
Berkley PowerBait MaxScent The General The Berkley PowerBait MaxScent The General Soft Stickbait is a standard in soft plastics for bass fishing. Rig it just about any way--on a shaky head or swinghead jig, weightless on a Texas or Wacky Rig, on a Carolina Rig--there is really no wrong way... | $8.49 $5.46 go to store |
 | The Berkley PowerBait Ripple Shad is an amped-up version of the classic shad soft bait. Lifelike eyes and gill plates with a ribbed body design for maximum vibration.Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists... ... more
The Berkley PowerBait Ripple Shad is an amped-up version of the classic shad soft bait. Lifelike eyes and gill plates with a ribbed body design for maximum vibration.Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists... | go to store |
 | The Berkley PowerBait Ripple Shad is an amped-up version of the classic shad soft bait. Lifelike eyes and gill plates with a ribbed body design for maximum vibration.Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists... ... more
The Berkley PowerBait Ripple Shad is an amped-up version of the classic shad soft bait. Lifelike eyes and gill plates with a ribbed body design for maximum vibration.Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists... | go to store |
 | Berkley PowerBait MaxScent Lil' Trooper The PowerBait MaxScent Lil' Trooper line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool... ... more
Berkley PowerBait MaxScent Lil' Trooper The PowerBait MaxScent Lil' Trooper line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool... | $8.49 $6.16 go to store |
 | Berkley PowerBait The Champ Swimmer Berkley PowerBait's The Champ Swimmer was designed by two time Bassmaster Classic winner Jordan Lee. The Berkley PowerBait The Champ Swimmer features a lifelike profile and high-definition colors that mimic real bait. Proven deadly on bass and walleye!... ... more
Berkley PowerBait The Champ Swimmer Berkley PowerBait's The Champ Swimmer was designed by two time Bassmaster Classic winner Jordan Lee. The Berkley PowerBait The Champ Swimmer features a lifelike profile and high-definition colors that mimic real bait. Proven deadly on bass and walleye!... | go to store |
 | Designed by pro angler Skeet Reese, the Berkley PowerBait The Deal features a high sided shad profile that adds bulk and presence. Its super high action tails mimic fleeing baitfish and amp up the action of your bladed jig. Perfect for rigging as a... ... more
Designed by pro angler Skeet Reese, the Berkley PowerBait The Deal features a high sided shad profile that adds bulk and presence. Its super high action tails mimic fleeing baitfish and amp up the action of your bladed jig. Perfect for rigging as a... | go to store |
 | Berkley PowerBait MaxScent Chigger Craw The Berkley PowerBait MaxScent Chigger Craw line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors... ... more
Berkley PowerBait MaxScent Chigger Craw The Berkley PowerBait MaxScent Chigger Craw line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors... | $8.49 $5.46 go to store |
 | The Berkley PowerBait Pit Boss offers a streamlined design with 4 flappers that swim with tantalizing action, drawing bass in. Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an... ... more
The Berkley PowerBait Pit Boss offers a streamlined design with 4 flappers that swim with tantalizing action, drawing bass in. Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an... | go to store |
 | Berkley PowerBait MaxScent Lil' Trooper The PowerBait MaxScent Lil' Trooper line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool... ... more
Berkley PowerBait MaxScent Lil' Trooper The PowerBait MaxScent Lil' Trooper line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool... | go to store |
 | Berkley PowerBait Hollow Belly The Berkley PowerBait Hollow Belly is a hollow bodied swimbait with tremendous swimming action and a lifelike profile. Various colorways match the forage in your area.Berkley PowerBait makes novice anglers good and good anglers great! Berkley... ... more
Berkley PowerBait Hollow Belly The Berkley PowerBait Hollow Belly is a hollow bodied swimbait with tremendous swimming action and a lifelike profile. Various colorways match the forage in your area.Berkley PowerBait makes novice anglers good and good anglers great! Berkley... | go to store |
 | Designed by Bassmaster Classic winner Skeet Reese, The Berkley PowerBait Speed Boss features the finesse profile of a worm with the proven wide action of the "Pit Boss style" legs for maximum water disturbance in a slender profile. The thick body adds... ... more
Designed by Bassmaster Classic winner Skeet Reese, The Berkley PowerBait Speed Boss features the finesse profile of a worm with the proven wide action of the "Pit Boss style" legs for maximum water disturbance in a slender profile. The thick body adds... | go to store |
 | The Berkley PowerBait Minnow is better than the real thing. Lifelike, split tail minnow profile with the fish-attracting power of PowerBait.Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years... ... more
The Berkley PowerBait Minnow is better than the real thing. Lifelike, split tail minnow profile with the fish-attracting power of PowerBait.Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years... | go to store |
 | Berkley PowerBait MaxScent The General The Berkley PowerBait MaxScent The General Soft Stickbait is a standard in soft plastics for bass fishing. Rig it just about any way--on a shaky head or swinghead jig, weightless on a Texas or Wacky Rig, on a Carolina Rig--there is really no wrong way... ... more
Berkley PowerBait MaxScent The General The Berkley PowerBait MaxScent The General Soft Stickbait is a standard in soft plastics for bass fishing. Rig it just about any way--on a shaky head or swinghead jig, weightless on a Texas or Wacky Rig, on a Carolina Rig--there is really no wrong way... | go to store |
 | Berkley PowerBait The Champ Swimmer Berkley PowerBait's The Champ Swimmer was designed by two time Bassmaster Classic winner Jordan Lee. The Berkley PowerBait The Champ Swimmer features a lifelike profile and high-definition colors that mimic real bait. Proven deadly on bass and walleye!... ... more
Berkley PowerBait The Champ Swimmer Berkley PowerBait's The Champ Swimmer was designed by two time Bassmaster Classic winner Jordan Lee. The Berkley PowerBait The Champ Swimmer features a lifelike profile and high-definition colors that mimic real bait. Proven deadly on bass and walleye!... | go to store |
 | Designed by Bassmaster Classic winner Skeet Reese, The Berkley PowerBait Speed Boss features the finesse profile of a worm with the proven wide action of the "Pit Boss style" legs for maximum water disturbance in a slender profile. The thick body adds... ... more
Designed by Bassmaster Classic winner Skeet Reese, The Berkley PowerBait Speed Boss features the finesse profile of a worm with the proven wide action of the "Pit Boss style" legs for maximum water disturbance in a slender profile. The thick body adds... | go to store |
 | The Berkley PowerBait Minnow is better than the real thing. Lifelike, split tail minnow profile with the fish-attracting power of PowerBait.Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years... ... more
The Berkley PowerBait Minnow is better than the real thing. Lifelike, split tail minnow profile with the fish-attracting power of PowerBait.Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years... | go to store |
 | Berkley PowerBait The Boss Grub Berkley's PowerBait The Boss Grub was designed by Bassmaster Classic winner Skeet Reese. The Berkley PowerBait The Boss Grub features a classic finesse grub body with proven Pit Boss style fast action twin tails. The chunkier profile is ideal as a... ... more
Berkley PowerBait The Boss Grub Berkley's PowerBait The Boss Grub was designed by Bassmaster Classic winner Skeet Reese. The Berkley PowerBait The Boss Grub features a classic finesse grub body with proven Pit Boss style fast action twin tails. The chunkier profile is ideal as a... | go to store |
 | Berkley PowerBait Glitter Trout Bait Berkley PowerBait Glitter Trout Bait combines the proven effectiveness of PowerBait Trout Dough with glitter to simulate fish scales.FeaturesFloating Trout Bait disperses advanced scent and flavor enhancersCrystalina glitter reflects light and... ... more
Berkley PowerBait Glitter Trout Bait Berkley PowerBait Glitter Trout Bait combines the proven effectiveness of PowerBait Trout Dough with glitter to simulate fish scales.FeaturesFloating Trout Bait disperses advanced scent and flavor enhancersCrystalina glitter reflects light and... | go to store |
 | Berkley PowerBait MaxScent Chigger Craw The Berkley PowerBait MaxScent Chigger Craw line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors... ... more
Berkley PowerBait MaxScent Chigger Craw The Berkley PowerBait MaxScent Chigger Craw line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors... | go to store |
 | The PowerBait Crash Craw was designed by Major League Fishing pro Scott Suggs, providing a compact profile allows this bait to excel in a variety of situations. The rib design hides the hook for effortless gliding through heavy cover and a mouth full... ... more
The PowerBait Crash Craw was designed by Major League Fishing pro Scott Suggs, providing a compact profile allows this bait to excel in a variety of situations. The rib design hides the hook for effortless gliding through heavy cover and a mouth full... | go to store |
 | Berkley PowerBait MaxScent Lil' General The PowerBait MaxScent Lil' General line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool... ... more
Berkley PowerBait MaxScent Lil' General The PowerBait MaxScent Lil' General line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool... | go to store |
 | Berkley PowerBait Floating Mice Tails The Berkley PowerBait Floating Mice Tail is a combination salmon egg and trout worm. Fish behind a bottom bouncing weight, on a drop shot, or weightless to catch both wild and stocked trout.Berkley PowerBait makes novice anglers good and good anglers... ... more
Berkley PowerBait Floating Mice Tails The Berkley PowerBait Floating Mice Tail is a combination salmon egg and trout worm. Fish behind a bottom bouncing weight, on a drop shot, or weightless to catch both wild and stocked trout.Berkley PowerBait makes novice anglers good and good anglers... | go to store |
 | The Berkley PowerBait Minnow is better than the real thing. Lifelike, split tail minnow profile with the fish-attracting power of PowerBait.Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years... ... more
The Berkley PowerBait Minnow is better than the real thing. Lifelike, split tail minnow profile with the fish-attracting power of PowerBait.Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years... | go to store |
 | Berkley PowerBait MaxScent Flatnose Minnow The Berkley PowerBait MaxScent Flatnose Minnow is an excellent baitfish imitator, perfect for jigheads or umbrella rigs.Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an... ... more
Berkley PowerBait MaxScent Flatnose Minnow The Berkley PowerBait MaxScent Flatnose Minnow is an excellent baitfish imitator, perfect for jigheads or umbrella rigs.Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an... | go to store |
 | Berkley PowerBait The Boss Grub Berkley's PowerBait The Boss Grub was designed by Bassmaster Classic winner Skeet Reese. The Berkley PowerBait The Boss Grub features a classic finesse grub body with proven Pit Boss style fast action twin tails. The chunkier profile is ideal as a... ... more
Berkley PowerBait The Boss Grub Berkley's PowerBait The Boss Grub was designed by Bassmaster Classic winner Skeet Reese. The Berkley PowerBait The Boss Grub features a classic finesse grub body with proven Pit Boss style fast action twin tails. The chunkier profile is ideal as a... | go to store |
 | Berkley PowerBait Pre-Rigged Atomic Tubes Berkley PowerBait Pre-Rigged Atomic Tube will catch you more fish! Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait... ... more
Berkley PowerBait Pre-Rigged Atomic Tubes Berkley PowerBait Pre-Rigged Atomic Tube will catch you more fish! Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait... | go to store |
 | The Berkley PowerBait Ripple Shad is an amped-up version of the classic shad soft bait. Lifelike eyes and gill plates with a ribbed body design for maximum vibration.Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists... ... more
The Berkley PowerBait Ripple Shad is an amped-up version of the classic shad soft bait. Lifelike eyes and gill plates with a ribbed body design for maximum vibration.Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists... | go to store |
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